Get clear on who you’re meant to help, clarify your positioning, your messaging and next strategic focus
If you’re doing “all the right things” but still feeling unsure about your messaging, your offer, or who you’re actually speaking to, you don’t need another tactic.
You need clarity.
The Client Attraction Audit is a focused, 1:1 zoom session designed to help you understand:
- how people currently experience your business
- where things are getting stuck
- what will make the biggest difference moving forward
1:1 Zoom session · Clear priorities · No pressure upsells · Recording included
This is for you if…
This isn’t for you if you’re looking for done-for-you marketing, quick hacks, or a formula to follow.
The real issue isn’t usually effort
Most people I work with are already working hard.
They’re showing up, posting content.
They’re trying to improve, but underneath that effort, is often a quiet uncertaintly:
- Am I speaking to the right people?
- Does my offer actually make sense?
- Why does this feel harder than it should?
- Why doesn’t this feel clear yet?
The problem is rarely effort, ability or motivation.
It’s a lack of clarity around priorities, audience, and how your business is being experienced.
What the Client Attraction Audit actually is
This is a live, guided, strategic review of how clients currently find you, engage with you, and decide whether to work with you.
Together, we step back and look at your client attraction journey, from awareness through to engagement and conversion, and identify:
- what’s working
- what’s getting in the way
- where clarity is missing
- and what’s worth focusing on now (not everything at once)
This is not a generic checklist exercise, a funnel critique or a technical SEO audit.
It’s a thoughtful, human-centred audit about understanding the customer journey through your business.
What we cover in the session
During your Client Attraction Audit, we typically explore:
- How people currently move through your business
- Where things are flowing, and where they’re getting stuck
- What matters most to focus on right now
- Who your ideal client really is at a psychological level
- Practical improvements across areas such as:
- lead capture
- content and engagement
- email or community touchpoints
The focus is always on clarity and priorities, not overwhelm, or surface-level tweaks.
What you’ll walk away with
After the session, you’ll have:
- A clear diagnosis of where your messaging and positioning are helping, or blocking, client attraction
- A prioritised set of practical next steps, focused on what will make the biggest difference
- A working Psychological Ideal Client Profile, including:
- frustrations
- desires
- key purchase drivers
- A proritised action plan you can work through at your own pace
- A recording of the session, so nothing is lost
You won’t leave with interesting insights or vague ideas, you’ll leave knowing exactly what to do next.
Many clients tell me they feel calmer and more confident afterwards, because clarity replaces guesswork.
Why work with me
I work with capable service-based business owners, coaches, consultants, and VAs, who are great at what they do, but struggle to articulate it clearly online.
Most of the people I support already have clients and experience. What’s missing isn’t skill or effort, it’s clear positioning, focused messaging, and a strategic path forward.
My role isn’t to hand you templates or tell you what to say.
It’s to act as a strategic copilot, helping you clarify who you serve, what makes you different, and how to communicate that with confidence, without sounding like everyone else.
This is a collaborative process. You stay in control of your voice and direction, while I provide the structure, insight, and questioning that helps everything click into place.
The result is clarity you can use, across your offers, content, and client conversations, not just ideas you feel good about for a day.
What happens after the audit?
Some clients stop at clarity, that’s often enough.
Others choose to refine their messaging or offer once the foundations are clear.
If that’s helpful, I’ll outline next steps after the session.
There’s no obligation and no pressure.